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SEO/SMO/SEM –Internet Marketing
[100% Job Assistance Guaranteed on Professional Courses]
Creating a website is not fulfilled till you reach the targeted audience and traffic is created on a website. Search Engine Optimization plays a vital role in receiving a website to top position with organic search. Various ways of search engine endorsement and marketing is promoted in the market. We educate you the newest trend in Search Engine Optimization to complete the requirement.
Eligibility & Course Duration
You can take this course only with having basic computer knowledge or we can clear that up for you. The total duration for the course is 3 months.
Course Outline
Introduction to SEO
Link Building Strategy with expert Touch
Search Engine fundamentals
Professional Forum Posting Tactics
Keyword Research
One way, Two way, Three way Link building
Competitors Research with Details Improving
link popularity in Search Engine
Title and META Tag Creation
Group Posting
Link Popularity development
Factor Sitemap Creation (sitemap.xml)
Over View of Ad Words and Adsense
Google Webmaster tool
Details over View
Blog Promotions
SEO Software introduction
Live Project
The course doesn’t end here, every student once completed the course successfully has to work on a international live project under a technical in some of the reputed IT companies. This strongly helps students of MCA, BE, BCA, MSc IT and BSc IT to have their final semester project completed as well gives a practical experience working under with an IT company.
Eligibility: MCA, BE, BCA, MSc IT and BSc IT
Fee structure: Rs.10, 000
SEO techniques
1) Title Tag and META Tags – these are the tags placed under the <head> tag used to define website to search engine spiders or crawlers for fast indexing and listings in search engines which can be appear in organic listing on searching any keywords or key phrase for a website. META tags are basically used to show your description and keyword / phrases to the search engines and to online visitors that what services you are offering.
2) Directories Submission – This method is about submitting a site URL to different free and paid directories like Dmoz, Yahoo! directory to get listed in the relevant business category. There are thousand of free and paid directories on internet. Submission in the web directories is the simplest process to get easy and fast link popularity for any website. Like if you have submitted your website in 500 directories, then your website link is 500 times popular, if got listed.
3) Link Building – This method include the techniques like one-way link service and link exchanging services. One way links are those link directed to your website on any other website which is not so easy to gain and helps in making more back links to a website. Second one is link exchanging which is a partnership between two websites. We can simply say it exchanging of links which is also good method to increase website back links. So, by both methods in link popularity services, we make our link listed on other website, means giving website links to get popular to online customers and visitors. There are so many websites that are looking for link exchange campaigns for the their websites and also buy one way links with web pages that have a higher Google PageRank.
Nowadays, Blogs, Articles and Social bookmarking sites are also a good source which helps in SEOing a website.
How can a visitor come to your website?
Simply by clicking your website link – what matters from where? No one can predict the customer. SEO is a process which makes your website link popular through keywords rankings in Search engines like Google.
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